The ACT programme seeks to train professionals for the budding arts and culture sector, which includes museums, galleries, heritage conservation institutions, arts events organisations, cultural tourism agencies, advertisement production agencies and other sectors of the cultural and creative industries in Hong Kong. What is unique about this programme is that it will impart to students incisive knowledge of the arts and culture sector while equipping them with the latest digital technology skills that can be applied innovatively to the sector. They will discover state-of-the-art digital technologies that facilitate new modes of delivery and audience connectivity, such as 3D imaging and VR/AR, to create multi-dimensional and immersive experiences for users. With insights afforded by sound social and cultural analyses, graduates will be able to understand the needs of the arts and culture sector and design digitally-enabled solutions to meet those needs.
