Are you interested in these?

  • • Arts Tech
  • • Arts, Design and Heritage
  • • Museum, Marketing and Event Management
  • • Technology, Creativity and Innovation

What is this programme about?

This is a separate programme under the Department of Sociology. This programme immerses students in digital culture and trains them to be innovative, knowledgeable, skilled and forward-thinking leaders of the arts, culture and creative sectors. As an interdisciplinary programme, it integrates the study of liberal arts and state-of-the-art digital technology. It equips students with proficiency in digital culture, a new medium that is relevant across many cutting-edge fields.

  • Mode of Study Full-time
  • Duration of Programme Four Years

Our Education Focuses

Arts Tech Foundation

  • • Bridging Arts, Culture and Technology
  • • Visual and Performing Arts
  • • Arts, Culture and Heritage: Hong Kong and the World
  • • Digital Documentation and Research Methods

Art, Design and Heritage

  • • Art History of China
  • • Art History of the West
  • • History of Urban Arts and Designs
  • • Arts and Culture in Greater China
  • • Chinese Aesthetics
  • • Visual Culture and Interaction Design
  • • Tangible and Intangible Cultural Heritage

Museum, Marketing and Event Management

  • • Curating Exhibitions and Event Management
  • • Arts Administration and Management
  • • Museum Studies
  • • Cultural Policy and Development
  • • Archives and Records Management: Concepts and Practice
  • • Marketing for Arts and Cultural Organizations

Technology, Creativity and Innovation

  • • 3D Data Acquisition, Processing and Visualisation
  • • Human Centered UX & UI Design
  • • Understanding VR/AR
  • • Visualization Analysis and Design
  • • Applications of GIS and Digital Technology in Cultural Heritage
  • • Cultural and Creative Industries in the Digital Era
  • • Culture, Games, and Gamification

Industry Experience

  • • Professional Internship
  • • Capstone Project
Photo supplied by Walk In Hong Kong

The curriculum of the proposed Programme is designed to progressively train students in the domain knowledge of Sociology, Arts and Culture and Digital Technology, provide students with opportunities for regional/international exposure, and develop their capacity to apply their knowledge and skills creatively to meet the needs of the industry. The structure of the curriculum is as follows:


Students will be introduced to the fundamentals of social and cultural analysis, in particular, how arts, culture, technology and society interact and impact each other, given a grounding in “Visual and Performing Arts”, and taught how to conduct social research.


In addition to conceptualising the place of arts and culture in modernity, students will begin to pick up fundamental programme-specific skills, such as Arts administration and 3D imaging. Students will also be introduced to “Digital Documentation and Research Methods” to familiarise them with the digital tools available for documentation and research. At the same time, taking advantage of the liberal arts environment of the University, students will take elective courses from other disciplines, not only to broaden their scope of knowledge, but also to cultivate in them a multidisciplinary perspective.


In their third year, students prepare to become arts and culture professionals with digital technology skills.

Core courses extend students’ programme-specific skills to curating and event management, and update them on changes in the field in the digital era.

Arts and Culture Electives focus on applied knowledge in the domain and state-of-the-art developments related to the sector and industry. Courses cover various aspects of the field such as museum studies, cultural policy, arts marketing and tangible and intangible cultural heritage.

Digital Technology Electives aim to train students in industry-standard digital technology skills such as webpage and app design, virtual reality and augmented reality, data analytics, and game design.

Year 3 students will be encouraged to take up the Study Abroad Scheme or Overseas Summer Internship to get regional/international exposure.


In Year 4, students get the opportunity to apply their knowledge and skills creatively to meet the needs of the industry through i) a capstone project that provides an innovative digital solution to an industry need, and ii) a credit-bearing industrial attachment/internship at a local institution or company.

Elective courses in Year 4 will focus on topics that synthesise domain knowledge in arts and culture with skills in digital technology, so that students remain attuned to how arts, culture and digital technology interact in society and industries.

Study Areas

Year 1

Year 2

Year 3

Year 4

Common Core Requirement

(32 credits)


2 courses (8 credits)

English Usage

2 courses (6 credits)

English Writing

2 courses (6 credits)

General Education

2 GE courses (6 credits)

2 GE courses (6 credits)

Major Studies

(78 credits)

Major Core Courses

100 Introduction to Sociology

ACT 101
Bridging Arts, Culture and Technology

ACT 102
Arts, Culture and Heritage: Hong Kong and the World

ACT 103
Visual and Performing Arts

SOC 221
Social Research Methods

(15 credits)

SOC 261
Conceptualising Arts and Culture in Modernity

ACT 201
Arts Administration and Management

ACT 202
3D Data Acquisition and Image Processing

SOC 262
Digital Documentation and Research Methods

(12 credits)

ACT 301
Curating Exhibitions and Event Management

SOC 380
Arts and Everyday Life in the Digital Era

(6 credits)

ACT 410
Professional Arts Tech Internship

ACT 401
Capstone Project

(9 credits)

Departmental Electives

3 Arts & Culture Electives (9 credits)

3 Digital Technology Electives (9 credits)

4 Electives (12 credits)

Non-Departmental Electives

2 Electives (6 credits)

Free Electives

(15 credits)

Free Electives

2 Electives (6 credits)

2 Electives (6 credits)

1 Elective (3 credits)

Total No. of Credits: 125





Digital Imaging Laboratory

The Digital Imaging Laboratory (DIL) will feature state-of-the-art equipment for collecting 3D data as well as data post-processing software and computers to meet the hands-on training needs of students.

Big Data Laboratory

The Big Data Laboratory is a computer lab equipped with high-powered PCs connected to advanced servers. This is a multi-purpose computer laboratory for courses requiring advanced computing facilities.

Virtual Reality (VR) Laboratory

The VR Lab consists of a VR Cave, a high-capacity server, workstations for immersive experience development, sensors and stands, 3D monitors, backpack computers and portables, and a number of VR headsets. This lab is used for courses that seek to create and to display VR/AR contents.

What are the
Admission Requirements?

The admission requirements of the proposed programme will be in line
with the University’s minimum entry requirements, which are listed below:

(A) HKDSE applicants must have attained:

  • • Chinese and English Language: Level 3 or above;
  • • Mathematics: Level 2 or above;
  • • Liberal studies: Level 2 or above;
  • • One elective subject: Level 2 or above.

(B) Other qualifications:

  • • Completed a locally accredited Associate Degree (AD) / Higher Diploma (HD) programme from a recognized institution; or 
  • • Completed the first year’s study of a locally accredited Associate Degree (AD) / Higher Diploma (HD) programme from a recognized institution with a cumulative GPA of 2.5 or above; or
  • • Two GCE A-level subjects (excluding Chinese) at Grade E or above. Two AS subjects are considered to be equivalent to one A-level subject. The same subject will not be counted at both the A-level and AS-level; or
  • • International Baccalaureate (IB) Diploma with an overall minimum score of 24; or  
  • • Mainland applicants reach the second batch of undergraduate scores in Mainland National Joint College Entrance (NJCEE) of their corresponding provinces and municipalities; or
  • • Other equivalent academic qualifications (subject to assessment by the University).

Career Prospects

ACT graduates will be ready for exciting positions in the creative arts tech industries, such as:

  • • Arts administrators
  • • Specialised journalists/writers
  • • Cultural policy executives
  • • Curatorial staff in museums and art galleries
  • • Event managers in arts organizations
  • • Data marketing specialists in creative industries
  • • Cultural tourism specialists

The rigorous intellectual foundation provided by this programme will allow graduates to pursue further studies in highly ranked Master programmes, such as Master of Design and Technology at Parsons School of Design in New York and MPhil in Heritage Studies at University of Cambridge in the UK.


Tuition Fee

Tuition fee (2023/24 cohort):
HKD$85,000* per year
*All eligible local students of 2023/24 cohort taking the "Bachelor of Social Sciences (Hons) in Arts, Culture & Technology" Programme will have an annual subsidy of HK$9,306 provided by Hong Kong Shue Yan University to support part of their tuition fee until the 2025-26 academic year.